Subscription video on-demand service surpasses campaign goals with Smadex SKAd optimization tool
The client needed to find a trustworthy partner that could deliver their marketing budgets while being able to optimize towards SKAdNetwork events.
The opportunity of CTV advertising in World Cup 2022
CTV advertising is exponentially growing as an opportunity to engage customers combining the perks of online advertising with the reach of TV. It offers many benefits inherent to its nature that advertisers can’t find in any other channel.
Publisher level bidding for improved performance and efficiency
All publishers are not equal on price. The price you [...]
SpotX and Teads added to expand video programmatic supply
We are excited to announce that we’ve integrated with SpotX [...]